Revenue First: Rework Your Enterprise from a Money-Consuming Monster to a Cash-Making Machine

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Writer of cult classics The Pumpkin Plan and The Bathroom Paper Entrepreneur affords a easy, counterintuitive money administration answer that may assist small companies get away of the doom spiral and obtain prompt profitability.

Typical accounting makes use of the logical (albeit, flawed) components: Gross sales – Bills = Revenue. The issue is, companies are run by people, and people aren’t all the time logical. Serial entrepreneur Mike Michalowicz has developed a behavioral method to accounting to flip the components: Gross sales – Revenue = Bills. Simply as the simplest weight reduction technique is to restrict parts by utilizing smaller plates, Michalowicz exhibits that by taking revenue first and apportioning solely what stays for bills, entrepreneurs will rework their companies from cash-eating monsters to worthwhile money cows. Utilizing Michalowicz’s Revenue First system, readers will be taught that:

· Following 4 easy ideas can simplify accounting and make it simpler to handle a worthwhile enterprise by taking a look at checking account balances.
· A small, worthwhile enterprise could be value far more than a big enterprise surviving on its prime line.
· Companies that attain early and sustained profitability have a greater shot at reaching long-term progress.

With dozens of case research, sensible, step-by-step recommendation, and his signature humorousness, Michalowicz has the game-changing roadmap for any entrepreneur to earn cash they all the time dreamed of.


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